Brand, growth, and execution for companies entering their next chapter.
Most strategy decks look great and go nowhere. I've spent the last five years closing that gap — first leading rebrands and market launches in Latin America, then helping brands do the same as they expanded into the U.S.
I'm a marketing strategist and creative project manager working across brand, growth, content, and operations. I don't just write the plan. I help run the work that makes it real: the positioning, the content, the timeline, the team, and the path from idea to execution.
Founders bring me in when there's momentum, but no clear structure around it — when the vision is there, but the message, priorities, or next steps feel scattered.
That's where I work best: holding the strategy and the execution at the same time, so strong ideas don't stay stuck in a deck.
I work with founders and lean teams who have momentum, but need sharper positioning, clearer systems, and someone who can move the work forward.
Available for project-based work, launch support, market expansion, and fractional marketing leadership.
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Tell me where the business is headed and what's in the way. I'll bring the direction and the structure to get it there.
cristinagutierreztrujillo@gmail.com